Frankyoung.net

Blogging is fast becoming one of the main ways for home-based business owners to generate leads and gain exposure for their opportunity. In case you aren’t familiar with the wonderful world of blogging, a blog is a web log–a place where you post unique, original content that centered around your interests and expertise.

What we are seeing in the network marketing industry is that the top leaders are blogging like crazy because they know how powerful it is for their business. I want to offer you 3 quick tips to make blogging a major asset in growing your MLM business.

1. Create the right foundation– Make sure your blog is set up correctly from the start. I recommend using a WordPress blog, as it is widely recognized as the most effective blogging platform around.

Google loves WordPress blogs, meaning that they get ranked high for organic search listings. In order to ensure that this happens, you want to have your blog set up by a WordPress expert. Yes, you can do it yourself, but you will be harming yourself in the long run.

There are many little details to the set up process that only an expert will know. If someone tells you they can build you a beautiful WordPress blog for $150, you should be skeptical. Your blog will be a major aspect of your online business, so don’t cut corners. Have the right plugins and features set up on your blog. Make it look sharp. Convey professionalism.

2. Brand yourself. Don’t sell your company or product on your blog. Sell yourself. Position yourself as an expert who can help other network marketers succeed. Your warm market is other home-based business owners; not your friends and family.

When you brand yourself, you will attract highly targeted prospects within the MLM industry on the front end. You will offer them tremendous value through your blog content so you can build trust. Then you can skillfully show them your primary company on the backend. Often times, they will just ask, ‘How can I be a part of what you’re doing?’

When you hear this question, you know you’re on the right track.

3. Create one new piece of fresh, unique, relevant, and valuable content every day for 60 days. Post something related to your industry every single day. Offer helpful tips, inspiring messages, and insightful suggestions. Be useful to your prospects.

After you create your blog post, you always want to take some extra steps to generate traffic to your blog or website. You can use the onlywire plugin to submit your blog post to 15 social bookmarking sites like digg.com. You can create a short video of your blog and use a video distribution service to spread your video content all over the video and podcasting sites. You can repurpose your blog post into a few online article directories.

This is a scientific way of generating traffic and leads for your blog, one that very few network marketers are taking full advantage of. The key here is to be consistent! Post something every single day–even when you don’t feel like it. Don’t just post once or twice and say it doesn’t work. You aren’t allowed to evaluate the results until 60 days have passed.

This process is ideal if you are on a tight budget. It does take a couple hours every day to implement, but hey, it’s free traffic! You just can’t beat that.

Take action and start blogging today! It will offer you huge rewards if you stick with it over the next few month.